Insights
Operating notes from staged venture execution.
Evidence-led writing about validation, delivery, trust and commercial structure. Published only when we have something specific to say.
Coming first
The opening six articles.
Operating notes
Why a paid discovery stage can save more capital than a fast prototype.
In preparation
Product judgment
When not to use generative AI in a product.
In preparation
Delivery
Client-owned IP: what a usable technology handover should include.
In preparation
Validation
Product validation and GTM validation: two different questions to answer.
In preparation
Hardware
From cloud software to connected hardware: planning for different launch risks.
In preparation
Commercials
Why “guaranteed profit” is the wrong promise for a venture operator.
In preparation
Get the notes when they publish.
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